IBM rotated the key and betting everything in the corporate AI, focusing on agents that already help Ferrari
*Boston | Formula 1 Ferrari, with more than two meters and shiny red paint, the initial IBM Think 2025 corridors-Technology giant was held on Monday 6th and 6th. This car is not accidentally. It is up to the head of the team Frederick Vasur to explain the cause: “Artificial intelligence has changed F1 game”He said.
This phrase is meaningful with a scene that can be set at any big gift: Charles Leckler tries to preserve the third place, but with the support of Ferrari engineers, language models, the ideal strategy to reverse the result is a real time. Outside the tracks, millions of fans on their cellphones, context, statistics and emotion updates – all at the same time.
At this interval – the moment of living, the decision and the digital experience – the new artificial intelligence of the IBM enters the system. In the middle of the initiative, called AI Race CenterPlatform WatsonIt automates racing creams with Ferrari’s language, activates historical data, maintains telemetry in interactive views, and customizes content according to fan profile. Ferrari’s case serves as a show for IBM’s largest strategy: Turn AI into corporate activity infrastructure, focusing on productivity, system integration and cost reduction.
A new generation of AI for business environments
IBM’s big announcement is the new phase of this event Watson OrchestratA platform that combines customizable AI agents with the orchestration system between data and corporate applications. The company has promised to create autonomous agents within five minutes, using tools with and without and without them, and connect them directly with the already obsolete systems.
More than 150 Ready AgentsThis suit covers areas such as human resources, sales, purchases, IT and customer support. There are functions from regular tasks such as searches and calculations – up to more complex workflows between multiple tools and suppliers.
The technology is connected to more than 80 market platforms, including Adobe, AWS, Microsoft, Oracle, Salesforce, SAP, Slack and Workday.
I am going as a solution for corporate fragmentation
In an interview, IBM CEO Arvind Krishna Consolidate the data Effectively and produce Real results For companies. “The age of the experiment is over. Now that the success of the success is integration and economic returns to the business”Krishna said the IBM is focusing on changing the test tool’s AI to the engine that drives productivity and reducing costs.
In support of this view, IBM has announced that it has been launched Webmethodes Hybrid IntegrationA solution designed to connect APIs, files, events and B2B partners in a single layer. The goal is to simplify the increasing complexity of the AI, especially in various corporate environments.
Aravind Krishna: CEO Dr EBM (Sajjad Hussain/Getty Images)
And on the IBM client, investing in new systems makes sense. According to the study of ForesterCompanies that followed this solution have come on investment (ROI) 176%In addition to the reduction 67% during the implementation of simple projects.
There is another invention submitted WatsonX.DataPlatform aimed at maintaining and utilizing structural data such as lessons and images. In the new version a Data LakehouseThis allows data to be more effective from different resources and formats, as well as integrating intelligence tools that collect valuable insights from this information.
In terms of hardware, IBM explained Linuxine 5Server designed to support productive AI applications. Fitted with the processor Weapon 2 And the plate Spire (It will be available at the end of 2025), promises that there will be a system 44% more economically In the total cost of five years than previous solutions. “These migration can reduce costs and improve the performance and security of AI activities in companies”Dis Krishna.
In addition, the IBM has announced new security layers such as quantum encryption and secret container to ensure sensitive data protection, especially in the future that cyber threats are becoming more complicated.
No Special Focus No B2 B
Krishna went straight to the IBM that he did not intend to compete in the AI market for end users. “We focus specifically with IA for companies. It is not our character to compete with products focused on the individual user”These are.
As a result, the company strengthens the strategy of separating itself through critical requirements in the technical view of NESS, interiorAparability and control – in controlled fields and large structures.
Ferrari, when seeking accuracy in real -time content delivery, is a part of this wide movement: AI is another operational property included to promise less technical and in the gay of companies.
*Journalist traveled to the invitation of IBM.
