At the beginning of 2006, she fell in love with watching unknown videos. Sometimes women of the average age were talking about recipes and tattoos. Others, Gothic sharing its collection of Dragons holders. These windows of the life of ordinary people were captivating In his gardens: a real thing that goes beyond a small teenager.
YouTube’s arrival wasThe video platform that will revolutionize the way we create, consume it and communicate with the contents. The first video was uploaded nearly twenty years agoOn April 23, 2005: A 19 -year -old clip of the joint founder, Karim Park in the San Diego Zoo.
It is a reminder of the extent of the platform change (From homemade films for the Millionaire Industry), but also from a lost era from the Internet, where people like me found a sense of belonging.
During most of the adolescence, I felt incredibly alone. He spent the summer at school sleeping lateRead books and see hours on YouTube. Some of my favorite creators are Charlieissocoolike, the first British Utiper to reach one million subscribers, and Peter Okley (Aging 1927), a British numbering about 80 years and gently responded to the memories of his life.
No one cools more than Molly Templeton (notes), a young woman who has explosions into Zoey Deshanel, who danced to the violent rhythm and made a The perfect tradition of Natalie Portman In the “closest”: “Lying is what the girl can do most without taking off her clothes … but it is better to do.”
at that time , YouTube was how to look at the secret worlds From others and feel comfortable. Dragon for scarcity, to rocking ideas and freedom in love with what you love. From there, a unique feeling grew, as societies flourished and the world has flourished in the soft glow of the computer screen.
Youtube also started making videos, which imagined the montage of Doc Martens, rain drops and flowers. When you are young, all feelings are cinematic; Even the slow removal of a cup of tea had a hair weight when it was combined with the soundtrack of “Emily‘ Yan Tersen.
It was not easy to get the version programsTechnology was less advanced, and since there was no commercial intervention, videos are still chaotic and spontaneous, but they are more creative and personal. They were not looking for an audience There is no money, but the expression, evasion and the desire to be someone, even if it is himself, to see them.
Of course, this short period of unpaid creativity did not last for a long time. The change began in 2006, when Google got Youtube He presented the partners program, and made creators from time to time in professional influencers. In many ways, this was positive.
He further distributed creative production and helped ordinary people to make their hobbies profitable, and turned some to celebrities overnight. But with these new pressures, it came: producing more contents, raising quality and sacrificing an experimental vision of the algorithm whims. It is a problem that continues to grip the InternetSince the growth under capitalism often occurs at the expense of the real relationship and creativity without limits.
For this reason, many continue to refer to The period 2005-2012 as the “Golden Age” From YouTube, a fast growth time during which the YouTube concept was unified through the lifestyle content such as Zoe Sugg (Zoella) and Justine Ezarik (iJustine).
It turned into a millions of dollars industry, The influencers are a dominant force within cultureAnd with which I brought an increase in differences in a world that is still sailing through a largely organized industry.
newly,A lawsuit was filed against Jimmy DonaldsonThe face behind the channel with more YouTube subscribers, Mrbeast. The “unsafe” working conditions, sexual harassment and distorting the possibilities of contestants in their Amazon reality program, “Beast Games”. The issue of YouTube is now highlighted in societyBut also the current risks that this force spoils by the excessive greed of individuals and companies.
Despite many climbing and falling on the platform Over the decades, from “Adpocalypse” for the year 2017, when advertisers withdrew the website, to “Dramageddon” for the year 2021, which witnessed the fall of beauty creators like James Charles and Jeffree Star, YouTube remained almost unlimited.
With 77.9 billion visits per month, it is the second most popular location in the world, according to Dates from Semrush. The company’s CEO, Neil Mohan, recently said that there are currently more people who choose YouTube than TV. This is logical: the large amount of content available for the letter is best set on our needs, while the introduction in 2020 of YouTube shorts is inspired by Tiktok, It nourishes the uncovered and developed dopamine culture.
The youngest societies are still present, but they are landed for the benefit of great creators and promotional materials. Nothing is really strange, and even if that, it is very intentionally. Today I see everything, From crochet lessons to interrogation On real crimes, through articles on pop culture and rapid constructions of Sims.
For better or worse, we tend to stay associated with social media platforms to be closed or purchased by Malfados billionairesBut as if I were to the honeymoon stage of the relationship, I still look over every YouTube videos for the younger creators without barely visits: someone who calculates his day in the camera simply. It seems hidden effects of the oldest InternetLess -controlled, not necessarily better, but more humane.
Bo Burnham, one of the first YouTube owners to find major success in 2006, He chanted similar feelings. In an interview with 2018 with H3 PodCast, he said that his favorite YouTube video was one of the year 2010 when a man was cooking Peaches and hot action In a dirty kitchen. “This is really beautiful, very sad, enjoyable and tragic,” said Bournemham. “You can never write it.”
It is a quality that lasts on the banks of the platformBut this cannot completely recover in the magic of his original context. Change is inevitable, but at least it is comfortable knowing that, in the midst of the noise of the digital age, we can find videos that had been prepared for chaos in life; Frozen rooms at a time when parts of ourselves have not been formed.